Chiropractic · Case Study
180% more bookings in four months.
Facing 100+ competing practices, this clinic went from little search visibility to #1 for 21 of 45 target Google searches within 14 days.
More bookings at four months
Target Google searches at #1 within 14 days
One client’s results. Not an average or guarantee.
The starting point
The clinic focused on chronic pain and complex conditions, but had little meaningful search visibility. Detailed service and condition content was compressed onto a handful of pages, leaving few ways for people searching for specific help to find the practice.
What we built
We kept the clinic’s specialty positioning and existing content, then organized it into dedicated, locally targeted pages for specific services and patient needs.
VORA planned 50 pages around services, conditions and local searches; 45 were implemented because the client’s existing platform imposed a page limit.
Where the practice ranked
| Search | Position |
|---|---|
| cranial release technique near me | #1 |
| walk in chiropractor near me | #1 |
| ehlers danlos treatment near me | #1 |
| chiropractors near me | #1 |
| myofascial release | #1 |
| back massage therapy | #1 |
Three additional queries are redacted in the source export to protect the client.
View the original ranking export →
What Google showed over time
First four months
269 clicks · 6.45K impressions
4.2% click-through rate · average position 16.7
Search Console measures clicks from Google and appearances in search results, not inquiry or booking counts.
By eight months
Later reporting period
493 Google clicks · 18.6K impressions
2.7% click-through rate · average position 10.8
The four-month chart and this later summary cover different reporting periods.
The client reported search was bringing in bookings.
The client told VORA they stopped other outreach because search was delivering clients and bookings, and the additional spend no longer made sense.
Context for this case
- One client in one market. Individual results vary; this is not an average or guarantee.
- Client identity anonymized; client has a personal connection to VORA’s founder.
Talk through your services and areas.
Bring your business, the services you want more work in, and the areas you serve. We’ll discuss whether VORA is a fit.